The Consultative Broker™ Briefing
A Free Publication of C.R. Ekern & Company
888.670.1177
www.crekern.com
 Copyright, C. R. Ekern & Company, 2003

Second Annual Year-End Readership Survey

Dear Consultative Broker,

The Consultative Broker Briefing has become an industry “Town Hall Meeting” attended bi-monthly by over 3,000 of you.  We are coming up on the second anniversary of the Consultative Broker Briefing.  It has been a real pleasure for us to become a part of your regular information pipeline.  

Once again, it's time to hear from you.  It is very important to us to receive your feedback, as it will help us focus on your areas of concern.  The Consultative Broker Briefing, a publication of C.R. Ekern & Company, is one of the only newsletters dedicated entirely to the creation and retention of upper middle market revenues and fees.

Please take a few minutes to respond to our Second Annual Year-End Survey by completing the survey below.  Your input will be accumulated with Consultative Brokers from across North America and will be presented in an upcoming edition of the Consultative Broker Briefing..  These responses will create a mosaic of the marketplace and brokerage industry conditions.  Don’t be left out.  Give yourself a voice!

(Note:  This survey form is no longer active.  The form is available below for your review, but you will no longer be able to submit it.  It was distributed to our subscribers at year-end 2002.)

1. On average, how many insurance carriers had an appetite for your year-end renewals?
2. On average, what type of premium increase did you experience for your year-end renewals?
3. As regards competition, how would you characterize the marketplace at year-end?
4. In your opinion, how much longer will the current hard market continue?
5. In your opinion, how important are loss control / risk control resources to your clients?
6. In your opinion, how important are Alternative Marketplace options (e.g. Captives, Risk Retention Groups) to your clients?
7. In terms of new business for 2003, what is the average account size (commissions/fees) that you are targeting?
8. If you could get one of the following from your carriers this year, which would it be?
9. How valuable have our Consultative Broker Briefings been to your sales efforts this past year?
10. Approximately how many people within your firm are reading the Consultative Broker Briefing on a regular basis?
11. What is your position within your firm?
Please use the space below for any additional comments or thoughts regarding our Consultative Broker Briefing.
Your Name (optional)
Your Firm (optional)
Your email address (optional)

 

(Note:  This survey form is no longer active.  The form is available below for your review, but you will no longer be able to submit it.  It was distributed to our subscribers at year-end 2002.)

Thank you for your input.

Best regards to all Consultative Brokers,

Rob Ekern
President
C.R. Ekern & Company

                                        

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Consultative Brokerage® Techniques are utilized by agents and brokers across North America in the development and retention of upper middle market revenues.  The Consultative Broker Briefing is delivered electronically free of charge to selected agents, brokers, and other insurance professionals across North America.  To subscribe to The Consultative Broker Briefing, please click here.

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Copyright, 2003 C.R. Ekern & Company